- VPRB was named the exclusive vendor to design and manufacture vape batteries for JUST Brands
- The relaunch of KRAVE salt-nicotine e-cigarettes will feature disposable pod vaporizer units
- VPRB reported a 31 percent revenue increase for the three months ended June 30, as compared to the same period of the previous year
VPR Brands LP (OTCQB: VPRB), a multi-tiered technology holding company in the cannabis and vaping verticals, has detailed plans to debut a JUST Batteries vape line in collaboration with Just CBD, a leading player in the CBD space (http://cnw.fm/P3sKx). VPRB also plans to relaunch its popular KRAVE brand of e-cigarettes with a salt-nicotine, disposable-pod vaporizer unit (http://cnw.fm/AxJ4c).
VPRB has been named the exclusive vendor to design and manufacture vape batteries for JUST Brands. The new line will be known as JUST Batteries and consist of high-quality vaporizer batteries. The line, which will debut in Q3, is designed to complement the JUST CBD prefilled tanks. Additional SKUs are expected to be introduced in the future to the international distribution network.
“JUST Brands has developed a strong foothold as one of the leaders and innovators among CBD products and has a very expansive distribution network and market reach,” VPRB COO Dan Hoff stated in a news release. “Offering vape batteries as adjacent products to gain larger share of their existing customers and distributors serves as a good next step for JUST Brands.”
Additionally, VPRB’s KRAVE brand of e-cigarettes is being relaunched to the on-the-go crowd with a disposable pod vaporizer that will retail for $7.95. The VPRB team believes that the timing is perfect to relaunch the brand, which features a sleek and sporty design and offers complex flavors. The salt-nicotine e-cigarettes will appeal to both male and female adult smokers, per VPRB research.
“Our KRAVE brand was once one of the top-three recognized brands of electronic cigarettes and had distribution in convenience, gas and drug stores nationwide,” VPRB CEO Kevin Frija stated in a news release. “Our disposable vaporizers will fill a market void for the adult smoker who doesn’t want to deal with buttons, cables and chargers but still have a premium vape experience… A smooth draw and great taste all packaged in a trendy pod style vaporizer is a winning combination.”
VPRB reported that, with a larger distributor and private label orders, it sales grew for Q2 2019, the three months ended June 30, increasing by 31 percent to $1.58 million when compared to the same period in 2018 (http://cnw.fm/50zDY). VPRB also achieved an OTCQB uplisting, a move which company leaders say will help build shareholder value and enhance liquidity and fair valuation.
For more information, visit the company’s website at www.VPRBrands.com
NOTE TO INVESTORS: The latest news and updates relating to VPRB are available in the company’s newsroom at http://cnw.fm/VPRB
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